in every country instantly fill the "bum niche"
In my experience poor neighborhoods, regardless of race, tend to favor cheap booze among other things. Back in the 90's I could buy (2) 40oz Old English 800's for $3 USD. That's a lot of bang for your buck!! During this time I was slinging $2.99 pints at a microbrewery in a more affluent neighborhood.
Best of luck on your project!!! There is no shame in making beer regardless of style and preferences.