I recommend starting low and drifting up instead of the other way around. Its not directly a flavor issue, but yeast shock. Yeast like to warm up (slowly) cooling not so much.
Chris White, in the book Yeast contradicts the article in the link RM-MN provided. Yeah I know, he wrote that one too. On page 97 he says to start a couple of degrees low and let it drift up to target in 18-36 hours. Hold it there until its about 75% done and then let the temperature come up until its done. On page 67, he says some commercial breweries start a few degrees hot, especially for lagers, to compensate for a somewhat undersized pitch. Then he recommends that if you have an appropriate pitch and the ability to control temp in a reasonable time, its probably better for yeast health to start low.
Another thing is that before the yeast gets going, its hard to accurately measure temperature because of wide variations. If you set a bucket in a freezer, it might be warmer than you think.
I think its mostly a time issue. Commercial breweries want to get it out the door, homebrewers are not in so much of a hurry. Try it and see which method you prefer.