MX1
Texas Ale Works
NEW:
OLD:
OLD:
Working on new Logo
- Thread starter MX1
- Start date
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OP
OP
MX1
Texas Ale Works
wow, the old logo is winning.....
6thGoal
Stephen
Excellent work! Love the concept. I am in similar position, trying to come up with some concept for a bottle logo for Contributing Factor Brewing.
Both. Old for beers on tap, new for bottles or cans.
Got that ass backwards!!
Got that ass backwards!!
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GreenDragon13
Member
Need any help?
I work in printing, but I'm not a Graphic designer. I love to design logos and labels for my own brews. I'm thinking of contacting a new brewery being built and an 3+ year old brewery near me with the most horrendous can labels EVER!
Hope those breweries don't see this, they may like their labels.
Andrew Hodgson
Well-Known Member
I like the new one, the 90 degree angel with the tap handle and border of the text catches my eye. On the old one the slightly tipped glass triggers me for some reason. I do like the 'Murica aesthetic of the old one though, just think the new one is more clean IMHO.
GreenDragon13
Member
LOL! I've told them...repeatedly. Bad branding is almost as bad as lousy beer!
I know that, and I hope you have a friendly relationship with them.
It may just be in the wording of your reply, but if you came to me trying to get work on my logo telling me how bad mine was, I might think about it and agree. But if that is the approach I would take my business elsewhere. Possibly even if you are offering it for free.
The old logo. Visually, it's more compact, which makes it easier to read and interpret at any scale. I find the stretched out logos tend to disappear when viewed at a distance or when printed really small.
The tap graphic is cool, but I would consider overlaying it on something like a beer glass or keg, for a couple reasons. First, the keg or beer glass is instantly recognizable to all for what it is. Second, it would make the new logo more compact. I'd then stack your text above, below or around the image for the same reason.
The tap graphic is cool, but I would consider overlaying it on something like a beer glass or keg, for a couple reasons. First, the keg or beer glass is instantly recognizable to all for what it is. Second, it would make the new logo more compact. I'd then stack your text above, below or around the image for the same reason.
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OP
OP
MX1
Texas Ale Works
Thx for the input
I would emphasize the logo, which embodies Texas... bring the star very large and overlay text inside the logo. Shape would be easily recognizable from a distance and would emulate your brand (Texas)
