I live in SW Florida, and one of my favorite IPA's (if not favorite beers in general) is Cigar City Jai Alai. It's one of only 13 IPA's rated 100 by the "Bros" on BA.
Their distribution footprint is pretty small, so in most of the country it's difficult or impossible to find, and pretty sought after. Here, though, it's in Walmart, Publix, 7-11, and restaurants that think Heineken is a premium beer.
So, I find that I rarely drink it unless there's really nothing else good available. When I'm in a place that has no other decent beer, I find myself thinking, "Oh well, I guess a Jai Alai will do."
So my question is, do people in Santa Rosa, CA say, "Oh well, I guess a Pliny will have to do."? Do people in Indiana feel like, "Just give me a Zombie Dust."?